Stella Video Editor is an AI-powered video creation platform designed to transform text descriptions into professional videos. The main purpose is to enable users to create video ads and social media content quickly and easily without requiring traditional video editing skills.

Key features include Chat to Edit functionality where users can tell Stella what they want through conversation to add clips, create motion graphics, and adjust timing. The platform offers Image to Video capability that turns still images into animated video clips. It provides AI Voiceovers that generate natural voiceovers from typed scripts without requiring recording equipment or voice talent.

The product works through conversational AI where users describe what they want to create, and Stella handles the technical aspects of video production. The unique approach eliminates the need for timeline expertise by allowing natural language commands for editing tasks.

Benefits include fast video creation that takes minutes instead of weeks, affordable video production for businesses, and professional results without technical skills. Use cases include creating product demos, testimonials, motion graphics, social media content, and video ads.

The target users are startups, marketing teams, e-commerce businesses showing off products, and content creators who want to focus on ideas rather than wrestling with tools. Stella integrates with Shopify stores and allows sharing to Reddit, YouTube, and Instagram.