Shadow is your smart assistant that listens during calls and provides real-time prompts to help you have smarter conversations. It helps turn messy calls into productive ones by slipping you the right prompts while you're on the call.

Shadow is a real-time AI sales assistant designed for sales representatives, managers, and revenue leaders who want to improve conversation outcomes. The product runs natively on Mac and listens during live calls on any platform, serving contextual prompts, answers, and reminders without interrupting the flow. Its core value is enabling reps to sell better while the call is still happening, turning every conversation into a productive step toward closing deals. Shadow is built by Converse AI Inc., founded by Shubham, Mayank, and Hersh, with a mission to give every seller a personal AI that knows their accounts and their team's collective experience.

The pain point Shadow addresses is the significant time and quality loss in sales calls. Reps often walk into calls cold, with context buried in old recordings or scattered across tools. They lose the thread mid-conversation, forget key objections or pricing details, and then spend an average of 42 minutes after every call on homework like writing follow-ups and tracking action items. Managers waste ten hours weekly reviewing call recordings to spot risks and coaching opportunities. Tribal knowledge stays locked in reps' heads, and win/loss analysis becomes folklore from the loudest rep. Shadow eliminates these pain points by providing real-time assistance and automating post-call tasks.

The first major feature group is Contextual Live Assist. During a call, Shadow listens and analyzes the conversation against team history, account data, and prior calls. When a hard question lands—like pricing objections or competitor comparisons—Shadow surfaces the exact answer the rep needs, citing the source call. For example, if a client asks about pricing scaling per seat, Shadow reminds the rep they quoted platform pricing and should hold the line. This works because it draws from actual won deals and plays from the team, giving reps confidence and eliminating cold moments. The assistant also tracks agenda coverage and meeting prep in real time, flagging hurdles like pricing not yet covered.

The second major feature group is post-call automation and action item tracking. After every call, Shadow automatically captures meeting notes, drafts follow-up emails, and identifies action items from the conversation—assigning them to specific owners. These action items are tracked to completion, with direct links to calendar scheduling or email drafting. The product captures all follow-ups so nothing slips through the cracks. Managers and reps receive a Monday digest summarizing key risks, coaching opportunities, and pipeline hygiene, with receipts from actual call clips. This turns a weekly ten-hour review into a 30-second read, letting managers focus on high-impact actions.

Shadow

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