ShowStop is a comprehensive workflow platform designed to help brands transform social media trends into effective branded content. It enables organic social teams to discover emerging trends on platforms like Instagram and TikTok and convert them into content that performs well.

The platform monitors Instagram and TikTok for emerging trends in real-time and provides auto-generated content briefs with hooks and creative angles. It automatically syncs bookmarks from TikTok and Instagram into a swipefile that can be tagged, sorted, and shared. Users can transform any trend into custom briefs that nail the format while staying 100% on-brand. The system includes a mobile-friendly content calendar with briefs that can be shared with other brands and creators.

ShowStop helps users move from trend discovery to execution quickly, enabling brands to go from identifying trends to creating content in under 24 hours. The platform's approach involves detecting trends by reach, engagement, and audience fit before they've gone mainstream.

The product helps brands achieve significant engagement improvements, with one customer reporting 3-5x engagement improvements. Users have experienced increased views (up 2x in a quarter), higher engagement (minimum 50 likes per post compared to previous 15-10 engagements), and tangible business results like 3x app downloads after going viral.

ShowStop is built specifically for organic social teams, content creators, social media managers, and marketing professionals working with Instagram and TikTok content. It's particularly useful for DTC brands, entertainment venues, and businesses looking to improve their social media performance through trend-based content creation.