Promptly is designed to transform vague ideas into clear, structured AI prompts through a systematic process. The tool guides users from initial concept to optimized prompt generation, ensuring better results from AI models by clarifying intent before the model responds.

The product offers a guided workflow with quick clarifying follow-up questions to refine user intent. It generates structured prompts that are clear, specific, and ready to use across different AI platforms. Promptly works with text, image, and video prompts, with each type using its own specialized structure rather than a one-size-fits-all format.

The process involves three main steps: describing your idea (even if unclear), answering short guided clarifying questions, and receiving a structured prompt optimized for use. This approach captures missing context upfront through systematic questioning rather than requiring multiple iterations.

Benefits include eliminating the need to rewrite prompts repeatedly by capturing context initially, producing more consistent outputs through structured formatting, reducing token usage with focused prompts, saving time on wording, and maintaining full control over editable, reusable prompts.

The tool is designed for users who work with AI models and need reliable prompt generation across various platforms. It integrates with existing workflows by allowing users to paste generated prompts directly into their preferred LLM with one click.