Peas & Pans is meal planning software for nutrition coaches, dietitians and personal trainers who build plans for clients. It is designed so that a coach imports recipes, arranges them into a client's week against that client's calorie and macro targets, and then sends the finished plan out under the coach's own brand. The client receives a private page and a PDF in the coach's colours, with the coach's logo and business name, and Peas & Pans never appears on it. The product runs in a browser, is sold on a single plan at USD 29 per month with unlimited clients, and begins with a 7 day free trial that does not require a card.
The problem the product addresses is stated plainly in its own words: you became a coach to help people eat better, not to retype recipes, add up macros in a spreadsheet and fix a PDF at 11 pm. The work behind a single client plan fragments across files — a macros spreadsheet with hand-written totals, a document named "Meal plan v3 FINAL (2).docx" last edited at 23:04, a screenshot of a recipe saved from Instagram, a message at 21:47 asking for the plan to be sent again because the PDF cannot be found, and a follow-up question about whether Thursday is fine without dairy. Peas & Pans takes that administrative part away so the coach keeps the part that needs them: deciding what each client should eat.
Recipe import is the front of the workflow. A coach pastes a link, snaps a photo of a cookbook page, uploads a PDF, or types the recipe in as text. The product fetches the page, reads the recipe and matches it, so a link to something like a lemon chicken traybake arrives with its nutrition already worked out. Every ingredient is matched to USDA FoodData Central, which means the numbers are ones a coach can stand behind, and any line the system is not certain about is flagged for the coach to check and resolve themselves. An imported recipe shows its serving count, time, calories, protein, carbs and fat, along with how many lines are waiting for review — for example, two lines to check on one import, and every line matched on another.
The product ships with a starter library of 450 recipes covering breakfasts, lunches, dinners and snacks, every one of them with ingredients matched to USDA data and already checked. Coaches can put them into a plan exactly as they are, or save a copy and make it their own. The library can be browsed by meal, by diet, and by what to leave out, and each recipe shows calories, protein, carbs and fat per serving, a method, and a macro ring. Behind the recipes sits a foods database of nearly 14,000 foods from USDA FoodData Central, each with its household measures. A coach can look a food up, check it per 100 g, per portion or by their own amount, view macros, fibre, sodium and more, and add it straight to a plan or use it inside a recipe.
Building the week is the middle of the workflow. Recipes are dragged into each day, or every empty slot in the week can be filled in one press, and calories and macros add up as the coach goes, measured against the targets set for that particular client. Days show a running total against the target — for instance 1,567 of 1,850 kcal, 283 kcal under, with protein, carbs and fat tracked the same way. A meal can be swapped for one that matches its calories and protein in the same slot, a single day can be copied, and a whole plan can be copied and handed to the next client. Grocery lists are built from the week, grouped by aisle, and can be ticked off on the client's phone.
Sharing is the final step, and it is where the branding matters. Each client gets a private page and a print-ready PDF in one click, carrying the coach's logo, colour and business name. There is no app to install and no login for the client — the private link simply opens in any browser. Six templates control the look of both the page and the PDF: Clean, which is airy with fine lines; Warm, with soft tinted cards; Editorial, with cookbook serif titles and days as chapters; Slate, with a dark header panel and strong rules; Notebook, with day cards on a cream sheet and dotted rules; and Statement, with a big title, a heavy rule in the brand colour, and large numbers. The coach's colours are applied within whichever layout they choose.
The overall approach follows a simple three-step product tour — Import, Build, Share. Import brings a recipe in from a link, photo, PDF or text and resolves its nutrition against USDA FoodData Central, flagging anything uncertain. Build arranges those recipes into a client's week with live day totals against that client's targets. Share publishes the week as a branded page and PDF. Around those three steps sit the details that keep a practice running: an invite link that lets a client answer a few questions and land in the coach's client list ready for a plan, and calories and macros suggested from those intake answers, over which the coach always has the last word.
A number of smaller conveniences are included as well. One search box finds any client, plan, recipe or food, and can be opened from any screen with ⌘K or Ctrl K. Help is available from every screen, either to read an answer or to send a question. A new account comes with a sample client and a week already in the coach's brand, so the coach can see what a client sees before building anything real. Data ownership is explicit: settings export every client, recipe and plan, plus the plan PDFs, at any time, and that export remains available if a subscription ends.
The outcome for the coach is time returned and work they can stand behind. Plans that were assembled from spreadsheets and retyped recipes become a drag-and-drop week whose totals update automatically, and the PDF that used to be rebuilt late at night is replaced by a one-click export already in the coach's branding. Because every ingredient is matched to USDA data and anything uncertain is flagged, the nutrition a coach sends out is checked rather than estimated. Because clients get a private link with no login, there is no app for them to install or account for them to forget. And because the pages and PDFs carry the coach's logo, colour and name only, the software disappears behind the practice.
Typical use looks like a coach importing a batch of recipes from links and cookbook photos, checking the flagged lines, then dragging meals into a named client's week — for example, a plan for a client on 1,850 kcal and 152 g protein a day, running 14 to 20 September, with each day measured against those targets. Another scenario is swapping Thursday's dinner for a dairy-free option after a client asks, using swaps that fit the same calories and protein in the same slot. A third is reusing a proven week: copying a day to fill a week, or copying a whole plan to hand to the next client. A fourth is sending the finished plan as a private page and a print-ready PDF, with a grocery list grouped by aisle that the client ticks off on their phone.
Peas & Pans is aimed at nutrition coaches, dietitians and personal trainers who plan for clients, and it is priced as a single plan: USD 29 per month with unlimited clients, every feature included, and no per-client fees. It starts with 7 days free and no card required. When the trial ends, the account becomes read-only until the coach subscribes, and nothing is deleted. On cancellation the subscription runs to the end of the paid period, after which the account is read-only and everything can still be exported. Refunds are offered within 14 days of a charge.
The value proposition is straightforward: Peas & Pans handles the retyping, the macro arithmetic and the late-night PDF, and leaves the coach the decision of what each client should eat. It does that with USDA-matched nutrition, a checked recipe library, a week builder that keeps the numbers current, and branded client pages and PDFs that carry the coach's name rather than the software's.