
Obi is a customer onboarding AI agent built for SaaS companies that want to accelerate product adoption and eliminate churn at scale. It acts as a dedicated co-pilot for every user, learning their specific goals, building personalized onboarding plans, viewing their screen in real time, and guiding them step by step through even the most complex workflows. Unlike static product tours or reactive chatbots, Obi proactively reaches out, executes tasks on the user's behalf, and then reports back with granular session intelligence. The result is a consistent, high-touch onboarding experience that doubles activation rates, frees customer success managers from repetitive work, and gives product teams the data they need to optimize the user journey.
Most customer-facing teams are trapped in a cycle that does not scale: endless training calls consume hours each day, yet they are never available exactly when a customer needs help. Static in-app guides get ignored, and rule-based chatbots can only fling help articles without understanding the user's actual screen or context. This leaves customers struggling in silence until their frustration turns into churn, and by then it is often too late to intervene. Obi directly solves these pain points by providing around-the-clock, screen-aware guidance that feels human, plus detailed friction reports that highlight exactly where onboarding breaks down so teams can fix issues proactively.
Obi's first major capability is proactive outreach at scale. The moment it is assigned to a new account or looped into an email thread, Obi makes first contact automatically. It handles routine scheduling, follow-ups, and check-ins without any manual effort from your team. This means customer success managers can redirect hours toward strategic conversations and relationship-building, while Obi ensures no customer ever feels ignored during those critical early days. The proactive cadence is tailored to each user's onboarding stage, so messages arrive at the right moment to re-engage, guide, or celebrate a milestone.
Beyond simply initiating contact, Obi conducts a deep discovery conversation to understand what each customer truly wants to achieve with your product. Instead of forcing everyone through a generic flow, it identifies individual goals—whether that is setting up an integration, training a new team member, or hitting a specific outcome—and then builds a personalized success plan. This tailored approach dramatically increases relevance and engagement because users see immediate value connected to their own priorities. The plan is not static; Obi adapts as the user progresses, refining steps based on real-time behavior and feedback.
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Obi's most distinctive capability is its ability to see the customer's screen in real time and provide visually grounded guidance. Through a browser-based overlay and secure screenshare, it follows users across every tab and application window without losing context. Obi knows your product inside and out, so it can highlight the right button, explain where to click, and even execute actions on the user's behalf after confirmation. This hands-on assistance unblocks complex setups, ensures error-free configuration, and reduces time-to-value dramatically. Users no longer need to schedule a training call or search through documentation—they get an expert by their side instantly.
Getting Obi up and running follows a straightforward four-step workflow designed for non-technical teams. First, you feed Obi your existing training videos, help documents, and product walkthroughs; its AI automatically learns your software's workflows. Next, you review the generated sessions in the admin portal, adjusting tone or adding company-specific context until it perfectly reflects your brand. Deployment is as simple as sharing a link—zero engineering is required to go live. After launch, spending just one hour a week reviewing Obi's session reports and friction data lets you continuously optimize the experience, making the agent sharper with every cycle.
Obi excels across multiple real-world scenarios. When scaling customer onboarding, it converses with hundreds of new users simultaneously, guiding account setup and executing configuration clicks—ensuring every customer gets a premium welcome regardless of contract size. For cross-app integrations, it follows users across tabs, walks them through connections to the tools they already use, and unblocks complex setups that often stall adoption. On-demand 1:1 training becomes instantly available 24/7, giving new hires and power users alike immediate expert guidance without scheduling delays. And in the critical first thirty days, Obi's real-time intervention doubles activation rates while providing your team with actionable intelligence on which accounts are ready to expand and which need human outreach before their health score drops.
Obi is purpose-built for customer success managers, product managers, and founders at B2B SaaS companies who need to scale onboarding without scaling headcount. It operates via a browser overlay with SOC 2 Type 2 certified, end-to-end encrypted screen sharing and a human-in-the-loop confirmation step for sensitive actions. Pricing starts at $750 per month, scaling with session volume, and typically delivers 80–90% cost savings compared to equivalent CSM capacity. With the companion Cor Admin portal, teams get session recordings, friction reports, and the Ask Cor natural-language analytics interface. Ultimately, Obi ensures no customer is left behind and no CSM is burnt out—making it an indispensable tool for any organization that wants to drive product adoption, reduce churn, and turn every user into a success story.
Obi is designed for customer success managers, implementation specialists, and product managers at B2B SaaS companies who need to scale onboarding, reduce churn, and accelerate product adoption. It is equally valuable for founders and heads of product who want a data-driven view of the user journey without adding engineering overhead. Teams responsible for customer training, user activation, and retention will find Obi immediately useful, as will anyone looking for a secure, SOC 2 compliant alternative to static product tours and basic chatbots.