Webflow's AI site builder creates a functional site and a foundational design system that you can shape to meet your needs. It turns a prompt into a fully customized, production-ready website.

The AI site builder generates a professional website from start to finish including a functional layout, images, and copy based on a prompt. It creates a complete, multi-page foundation for your website with a reusable design system to help your site look and feel consistent as it grows. You can customize styles, colors, typography, and other elements site-wide across 8 editable categories including animation presets with GSAP.

The process begins by describing your vision and who it's for, then Webflow AI creates a ready-to-edit site draft. You can shape your site's structure by adding, removing, or reordering sections and pages. After customization, you can extend, refine, and optimize your new site using the full power of Webflow.

The builder helps significantly reduce the time from kickoff to initial design by enabling clients to see the overall vision much earlier in the process. It provides a fast start on a foundation built to last, allowing businesses and individuals to launch quickly with a professionally designed website.

The product is built on Webflow Flowkit, Webflow's modular CSS framework that provides a structured system of reusable utilities, components, and variables. Beyond generating sites, Webflow AI can help generate new pages and CMS Collection items, optimize with native SEO and AEO features, and answer questions during building.