Ownfeed

Ownfeed is a daily social feed built for indie makers who have shipped a product and want to find the people who need it. You paste your product's URL, and Ownfeed reads that page to learn what the product does and who it is for, writes roughly thirty search terms, and searches public posts across Reddit, X, Bluesky and Hacker News. What comes back is your own timeline of posts from people who need what you built, refreshed every day with posts from the last 24 hours. Ownfeed is explicit that it does not post or reply for you: it finds the posts, and you write the replies yourself. The whole routine is designed to take about five minutes a day. The product begins from a situation most indie makers recognize: you built it, you shipped it, nobody came. Ownfeed illustrates this with a launch post that was removed by a moderator, sitting next to a counter showing ten visitors over the last thirty days. Searching for people to talk to, the site says, eats your whole day. One quoted maker describes spending three hours on Reddit looking for people who might need their app and concluding there has to be a better way. Another asks for a tool that tells them when someone asks for something like their product, because they keep finding these threads a week too late. The framing Ownfeed uses is simple: the people who need your product are writing about their problem today, you just cannot see them. Setup is deliberately reduced to a single step. You paste your product's URL, and that is described as the whole setup. Ownfeed reads the page to learn what the product does and who it is for, then writes about thirty search terms to find your people. There are no keywords for you to configure and no alert inbox to manage. The site shows a working screen that narrates the process: reading the product page and generating thirty search terms, searching four sources, and then picking the ones that matter. Ownfeed states that your first feed is ready in a few minutes, and the interface suggests it usually takes about fifteen minutes. That first feed contains posts from the last 24 hours. Ownfeed searches four sources: Reddit, X, Bluesky and Hacker News. A sample run displayed on the site returned 42 posts from Reddit, 18 from X, 11 from Bluesky and 9 from Hacker News. Every plan includes all four of these sources, starting from the $1 one-day trial. The three-month plan additionally unlocks beta sources, namely LinkedIn, Threads, TikTok, Instagram, YouTube and Product Hunt, which the site says arrive in small daily amounts with no guarantees while they are in beta. Because the sources are public social platforms, discovery happens in the places where people already describe their problems in their own words, rather than in a destination you have to convince them to visit. The filtering step is where Ownfeed's AI does its heaviest work: it reads posts across those platforms and keeps only the ones where your product helps. The output is a daily timeline with views such as Today and All relevant, and individual posts are labelled by type, including Pain point, Looking for a tool, and Mention. Your part is intentionally small. Ownfeed asks you to spend five minutes in your feed each morning and reply to the people you want to talk to. The site states plainly that you write the replies, not an AI, and that this is why they land. There is no alert inbox to work through and no keyword list to maintain. Ownfeed positions itself against a specific set of alternatives with three explicit negatives: no keywords, no alert inbox, no auto-replies. Instead of building query lists and then triaging a stream of alerts, you get one curated timeline per day. And because replies are written by hand from your own accounts, Ownfeed never touches your social accounts, so you reply in your own words, as usual. The site presents this as both a safety choice and a quality choice. It also keeps the scope narrow by design: the feed is not a general-purpose listening suite, it is a list of posts where your product is relevant. The stated payoff is time saved and timing improved. Five minutes in the feed each morning replaces the all-day search that the site describes as eating your whole day, and it removes the need to set up and tune monitoring before you see anything useful. Because the feed is built from the last 24 hours of posts, you can reach people while their problem is still live instead of a week after the thread went quiet. And because the reply comes from you rather than a bot, the outreach stays personal, which is Ownfeed's own argument for why those replies land. Cancelling is also frictionless: every option renews automatically, but you can cancel any of them from Billing in Settings and keep access until the end of the period you have already paid for. Ownfeed's demo feed uses an invoicing product, Tidybill, to show what a day of the feed looks like. The posts it surfaces include a freelance copywriter asking how to chase unpaid invoices without sounding desperate, labelled a pain point; a solo designer looking for a dead-simple invoicing app for around six invoices a month, labelled looking for a tool; a Bluesky post from a freelancer saying the worst part of freelancing is asking to be paid; an Ask HN thread asking freelancers how they deal with late payments; a Bluesky post from someone who switched to Tidybill for the automatic reminders and described their unpaid list dropping from nine to two, labelled as a mention; and a Reddit post from an Etsy seller asking for an invoicing app that sends polite reminders automatically. That mix of pain points, direct requests for a tool, and unprompted mentions of the product is the shape of the feed Ownfeed aims to produce for any product URL you give it. Ownfeed is aimed at indie makers who built something and want to find the people looking for it without spending the whole day searching. Pricing is in USD and tax may be added at checkout. The trial costs $1 for one day and shows you a day of your feed before you decide; $1 is charged today and then $39 per month starts the next day unless you cancel first. The monthly plan is $39 per month and keeps your feed running month to month. The three-month plan is $89 every three months, which the site describes as a lower price, and it adds the beta sources on top of everything in Monthly. All plans cover one product and a daily timeline, and every option renews automatically until you cancel. In short, Ownfeed turns a product URL into a daily reading habit. It reads your page, generates roughly thirty search terms, sweeps Reddit, X, Bluesky and Hacker News, and filters the results down to posts where your product actually helps. You spend five minutes, you pick your conversations, and you reply in your own words. For indie makers whose launch disappeared into the void, that is the difference between searching all day and knowing where your people are already talking.